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Naturaa is a brand owned by Lakshmi Foods who aim at providing customers with homely taste and additives free food products. The designing requirement were primarily to create logo, brochure and product packaging that should stay true to food sector but it should also give a touch of premium range products.

Naturaa being a Food product brand, we choose vibrant red and white color combination in logo and branding to give the catchy and attractive vibe.

Since the products fall in premium category, we choose the black as complementory colour, highlighting the spices placements on it. This vibrant combination was accompanied by light crème color for brochure and flyers.